Secto Design has made a significant investment in Finnish start-up company Woamy.
Woamy is a Aalto University spin-out startup which brings to the market a novel
ecological cellulose-based foam material to replace the unsustainable
plastic foams .
”Woamy's mission is fully in line with our own one. Woamy's passion is
to make the foam industry sustainable. We as a manufacturer of
sustainable design lights want to invest in responsible inventions for a
better future - from the actual products all the way to the packaging",
states Joakim Jusélius, Board Member of Secto Design. "This brings
great opportunities to our own production, where we are driven to
eliminate the last remaining trace of plastic still left in our
packaging materials. Innovations like this are key to progression and we
look forward to this exciting journey with Woamy."
The ecological solution by Woamy to replace plastic foams has been
inspired by nature and driven by a decade of scientific research. The
material is fully bio-based, biodegradable and recyclable. The material
is scalable and adjustable to consumer needs. In addition it is also
lightweight yet super strong, as well as entirely toxic-free. The team
behind Woamy continuously seeks innovative ways of exploring
cellulose-based foams as suitable alternatives to replace plastic in
various applications ranging from protective packaging to shoe insoles
as well as building insulation.
With the investment in Woamy, Secto Design continues to support fellow
Finnish companies addressing the environmental challenges. In 2020 Secto Design invested in Paptic Ltd, a producer of packaging material made of renewable wood fibres that aims at substituting plastic in packaging.
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